via Click Consultants Affiliate Marketing Blog by Derek on 6/18/08
There are several traits a person needs in my opinion in order to become a successful affiliate marketer. These traits can determine if you will succeed or not in affiliate marketing and also can allow you to realize if affiliate marketing is even right for you!I know you read all over the place that affiliate marketing is a great way to make money online and there are tons of ebooks, paid forums, etc out there that try to tell you that anyone can do it! However, that's simply not the case!
Don't get me wrong! I do believe that anyone can make money online and quit their day job, however, that doesn't mean you should be making your money online by doing affiliate marketing. So, take a look at the traits and mindsets below and decide for yourself if affiliate marketing is the make money online niche that is right for you, because, only you can decide!
Analytical Person - In order to be in this field it is extremely important that you are a very analytical person. You must be able to read numbers, do math, and like it! You'll be crunching numbers from day one. Also, it helps if you have a passion to where you constantly want to split test things like your ads, or landing pages in order to increase your conversions or ROI. A very analytical person is going to be able to constantly work on their numbers and increase things like their CTR, Quality Score, etc. Being an analytical person will definitely help you in affiliate marketing!
Persistent Person - You must be a very persistent person when it comes to affiliate marketing. This is especially true when you are first starting out! You'll fail…it's inevitable! However, if you're willing to learn from the mistakes you made and push forward trying again you'll definitely make it to the top! A persistent person will constantly want to persevere and try again and doesn't give up! Is that you?
I'll be honest with you… Affiliate marketing is not for the faint of heart! It takes a lot of sweat and tears to build up your business and if you're not persistent, you might as well not even start!
Willingness to Adapt - You must be willing to adapt to changes that happen. Affiliate marketing changes constantly! Search engines improve their algorithms, offers get pulled, new restrictions get placed on offers, etc. If you're not willing to adapt to this field, then affiliate marketing is not for you!
I've seen so many people lose their affiliate business because they were too stubborn or full of pride and wouldn't change the way they did things when they quit working! If what you're doing isn't working anymore, then you either need to change (adapt) what you are doing or get out of this field! No single business model works forever! This is especially true when you're talking about Internet businesses!
Sociable - Another very important thing that can make or break your affiliate business is contacts! Who do you know? Are you a very outgoing, social person? Or are you a person that likes to hide in the background and try not to get noticed? While this works for some people, most people will fail if they don't network with others!
I've seen numerous "super affiliates" mention on their blogs that networking has allowed them to grow, start, and expand their business and if it wasn't for these contacts, they wouldn't of been able to! This has been especially true for me, which is why I believe it to be so important! Get yourself to a couple conferences, talk to people on instant message or twitter! Do it now! I'm not saying to let it get in the way of your work, but instead allow it to help your business!
Willingness to Take Risks - A person who is willing to take risks is a person who is sometimes considered stupid, but other times is considered a genius! You must be willing to take risks in this business. Try new things to see if they work or not in order to get on the next big thing before everyone else does! If you're not willing to take risks, then you'll never become huge in this field. This reminds me of a quote I'm sure 95% of you have heard sometime in your life!
This is especially true in affiliate marketing…Yeah you may lose sometimes, in fact, a lot of times. But that one time you take the risk and it pays off will probably be the same time you make it big and have your best month in affiliate marketing ever!
The Greater The Risk, The Greater The Reward
Motivation - This in my opinion is one of the most important traits a person needs in order to make a full time income by using the Internet. You will have the freedom to work whenever you want, take time off when you need it, etc.
However, this can be a huge problem for most people! The fact is, most people need someone breathing down their necks (a boss) in order to get their jobs done. If not, they would never get anything done! Most people will start in this business and fail because they start making good money and decide that they no longer need to work as much. Then before they realize it, their income slowly dwindles until there's nothing left!
Motivation will keep you focused, make you work even when you don't want to, and allow you to push yourself in order to grow! Without it, I doubt you'll last very long in this field!
Conclusion
I'd love to hear what you guys think and if you feel that you have these traits or not! In fact, if you can think of any other traits you might need in order to succeed in affiliate marketing let me know in the comments!
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